Monday 23 November 2015

Racing Extinction

Exciting news and a date for your calenders - On the 2nd of a documentary called Racing Extinction will première on the Discovery Channel, which had a première in New York on Friday. The documentary is focused on the anthropogenic impacts to biodiversity and the potential of a man-made extinction event, (6th Mass Extinction, anyone?). It takes a hard look at the international wildlife trade and shows covert footage of illegal trade in endangered species. The documentary aims to educate and inspire people to act and help prevent further species loss by embracing the solutions that will ensure a thriving planet for future generations - and the trailer will get you pretty excited for it!


Their website is a great interactive resource to educate yourself about your impact and what you can to do "Challenge Yourself" and lead a more environmentally friendly lifestyle. I highly encourage you to check it out and sign up for some of their challenges. Their tag - #StartWith1Thing - is "a call-to-action to each and every one of us across the globe to make small changes in our lives that will have a huge impact on the world". They want people to make a start with 1 thing, no matter how small, to make a difference to species loss and use the hashtag on social media to encourage their family and friends to do the same. I think it's a great idea and I will be 'blasting' it out, as recommended, on the 2nd December when the documentary airs - I hope to see some of you doing the same!

2 comments:

  1. This is an amazing video Ben! I really feel that influential documentaries like this one is what will influence people and make them more environmentally sensitive.

    ReplyDelete
    Replies
    1. I hope so! Documentaries such as BlackFish have been highly successful in doing so, so I have my fingers crossed for this one to do the same ;)

      Delete